Rachelle Kuramoto

Rachelle Kuramoto is the SeniorVice President of Brand & Content at BIP Capital and BIP Ventures. She oversees the health and growth of the BIP brand family, leads multi-channel content, hosts the Extraordinary Pursuits podcast, and advises portfolio companies oncontent and brand topics.

Before joining BIP Ventures in 2023, Rachelle formed a content-led branding agency called Watchword Brand, which she successfully sold. During her 20+ years as a strategist, she has advised some of the most respected and innovative companies in the world, including Magic Leap, The Coca-Cola Company, and The Carter Center. In addition to Watchword Brand, Rachelle's entrepreneurial experience includes co-founding a sustainable footwear company, launching two nonprofit organizations, and co-establishing an independent publishing house for executive thought leaders.

Rachelle earned an M.A. and a B.A. in Literature from Wake Forest University. She was a Presidential Scholar for music and published her Master's dissertation under the watchful eye of Dr. Maya Angelou.

Outside work, Rachelle is an active mentor and serves on the Executive Board for the Grove Park Foundation, the Alliance Theatre advisory board, and is active within the International Women's Foundation.